الأربعاء، 4 سبتمبر 2019

Google Best Search Engine Optimization Seo Practices Part 2

The second part of this article will guide you through the important steps on how to on-page optimize sites in Google. If you have an existing site, use this as a reference to ensure that you are doing everything right. We review 5 more areas. 

Keyword research, the beginning.

Start with 5-10 keyword phrases, create content, optimize, post, maybe publish… Why? Are you building an authority? Then, wait until you have at least 100 pages. Otherwise continue. But 5-10 pages at a time can go a long way towards an authoritative site. Remember, what works… takes work.

Keyword refinement, the outgoing.

Following the previous though. After your initial research, primarily of some data you have form various keyword tools, you need to rely on your web analytics to see how focused your optimization is based on your visitors. That is what “outgoing” means here. You need to look at this information, especially search engine and searcher behavior, and refine your optimization even further, for the cycle of your site.

The importance of content tagging.

This is basically bolding or italicizing of keywords phrases in content. Don’t overdue it. It is recommended to use it for user experience mainly. Doing it right will bring good benefits. 

Article marketing and its impact.

Writing articles is a great way to add fresh content to your site that is worth linking to. Now, for a good optimization of the content, add your keyword phrase within the first 20 words, at the of the page. Optimize one main keyword phrase per page.

The return of the niche… and off course authority sites.

Sites within 3-12 pages known as “niche” are OK in Google. You don’t need to target or optimize every page, but you should have one page for every target key phrase you want to rank for. If you are after an authority type of site, then you need daily fresh content with 450-500 words a page. This content can be in the form of daily articles you can host and syndicate for your site. Also, a blog or forum is another great way to generate fresh content.


This article is attributed to www.plrplr.com


Broken Links Are Bad News For Webmasters

A webmaster or website owner’s role or responsibilities do not end when the website he operates goes “live” and is now accessible by visitors online. There are a whole new set of responsibilities and functions that a website owner has to assume in order to make sure that his website continuously works perfectly and is able to fulfill its intended functions. Some of the responsibilities he has to assume include providing fresh content as much as possible, submitting the website to search engines and actively looking for reciprocal links in order to raise the ranking in search engines.

One of the most crucial responsibilities of a website owner is to check for broken links to his website. Broken links can be considered as one of the worst things that can happen to a website. A lot of not so good perceptions and negative effects arise from having a site that is riddled with broken links.

In fact, broken links are plaguing so many websites that it is being considered as a serious problem on the web. Many reasons can be cited for the spread of broken hyperlinks, the general causes of broken links include: Websites not being maintained with the appropriate degree of dedication, the architecture of the website and how information is placed within the site constantly changes, and the large incidence of websites that are closing down. 

Hyperlinks are a very important component of websites because it aids in the navigation around the webpages and points to directions outside of the site. A website without links is like a ton of documents that are piled one on top of the other with no rhyme or reason and no intelligent way for you to get to the information that you need.

Link management is a very important and absolutely essential part of maintaining a website. As previously mentioned, broken links bring with it very negative perceptions about the website and these can have very detrimental effects on the traffic generated by the website. 

From a technical perspective, broken links can stop search engine robots dead in its tracks, effectively preventing it from completely mapping out a website for submission to search engines. In addition, a website that is riddled with numerous broken hyperlinks gives visitors the idea that the site is unprofessional and that the website owner or owners have a dubious reputation – very costly image problems that are hard to change once it is established. Moreover, visitors who encounter many difficulties in a website will most likely not go back for a return visit, this is almost tantamount to losing prospective clients. They will be turned off because they won’t get the page that they are looking for, thinking that it is not really in the site when in reality the page is there only that an error in coding made the page inaccessible.

With internet users becoming more and more sophisticated as time goes by, it will take website owners more effort to entice these users to visit their websites and broken hyperlinks will not help this very difficult process in any way.

Website owners and webmasters should be very aware of the bad effects of having broken links in their websites. They should diligently weed out and fix any broken links. Fortunately, there are now a growing number of handy utilities that can help webmasters located broken links. With these utilities, managing a website becomes relatively easier.

For example, xml-sitemaps.com has programmed a standalone script that will not only create sitemaps but also looks for broken links in a website and then informs webmasters or website owners what links they are and to which pages the links are associated with. This automation of the task of checking broken links is a great time saver for webmasters and website owners.



This article is attributed to www.plrplr.com


Web Development What Is Seo

Search engine optimization, or SEO, is the act of altering or optimizing your website and it’s content in order that search engines deem it to be relevant and useful to certain topics. You are able to select the most appropriate topics through the use of certain keywords in your website.

When surfers conduct searches on search engines they are presented with a list of results for that search term. These results are called Search Engine Results Pages (SERPs) and generally speaking, the websites that appear at the top of the SERPs will receive plenty of traffic to their websites from searchers.

In order to determine your position on the SERPs, search engines use their own algorithms. While nobody knows for absolute certain what these algorithms are it is widely accepted that your website needs to be easy to navigate, popular and relevant.

Easy navigation means that your site should have text links to each of its pages. If you use a flash menu system then you should include a sitemap in order that search engines and visitors can quickly and easily find their way around the whole of your website.

In order to make your website appear popular you need to get links to your site. While search engines would rather these links were generated because visitors to your site genuinely found your content useful, it is commonplace to undertake a reciprocal link campaign or generate inbound links. Reciprocal links mean a website links to you in exchange for a link to their own site.

Relevance is judged by your content. By including the keywords you place in the metatags of your site throughout the body of your content and in certain places within your site you are indicating to the search engines that your website contains relevant information.

By combining these factors you can effectively convince search engines that you deserve to be near the top of their SERPs. However, this can take time and a lot of effort if you don’t fully understand what you are doing.




This article is attributed to www.plrplr.com

Seo Success On The World Wide Web

When all is said and done, the only way that an Internet based business is going to thrive (even survive, in point of fact), is through ever increasing traffic to a particular Internet based venue. Traffic to a website is the key to the success of Internet business. One of the most effective methods of increasing traffic to a business website is through search engine optimization or SEO.

In this day and age, a great many people continue to find out information about businesses that are operating on the Internet and World Wide Web through search engine searches. Additionally, for the most part, people tend to visit only those websites that are generated after a search engine search that are listed towards the top of the search results. Therefore, if you want to have people visit your site after a search engine search, you will want to work to endeavor that your business website is ranked high on the search engine result listing.

Through search engine optimization, or SEO, an Internet based business can accomplish the goal of having a link to that business enterprise listed higher up on a search engine search result list.

In this day and age, there are professionals that specialize in SEO. As a result, if you are new to the Internet, if you are new to the world of Internet business, you will want to consider the hiring of a professional. While SEO truly is something that a business owner of operator can master in the long run, if you are new to the Net and really are intent on getting your business up and running, you will want to take the time to consider engaging the services of a SEO professionals. You can avoid the trials and travails of the learning curve — and get your Internet based business up and running (fast) in a shorter period of time by engaging the services of a qualified SEO professional.

In conclusion you also need to keep in mind that SEO optimization is only one of the Internet marketing tools that you should use to promote and expand your Net based business enterprise. SEO alone and without other marketing techniques will not be enough to ensure business vitality and success in the long run. The Internet is very competitive and you will want to include SEO optimization as one of the marketing tools that you rely upon to promote your business enterprise.



This article is attributed to www.plrplr.com


Seo Guidelines Search Engine Marketing

SEO guidelines also known as Search Engine Optimization set the rules used by major search engines like GOOGLE, Yahoo, and MSN, etc. to judge whether or not to include a website in their search engine results. Believe it or not , having your website included in Google results is not part of the Bill of Rights under the constitution. There are Search Engine Marketing guidelines that govern which websites are included and those excluded from their results. 

SEO Guidelines – Thou Shall…

Write your pages for people, not for search engines. It seems obvious, doesn’t it? We have all gone to web pages with garbage content written to deceive search engines for top rankings. When discovered (and they will be discovered), these websites are banned. Other SEO guidelines prohibit offering different content to search engines than your visitors. Called “”cloaking”, it’s unethical and another trick to avoid for high search engine rankings. Instead, focus on providing useful content your visitors are seeking and update your site frequently with fresh content. 

SEO guidelines – Thou Shall Not…

Here are some important search engine optimization methods to avoid when using SEO methods on your website. These are unethical techniques that may lead to having your websites removed from the Google index. OUCH!!! That hurts! Once banned, your site will not appear in GOOGLE results or partner sites. 

SEO guidelines clearly ban link farms that create multiple links to your site to raise your page rank by unethical means. Sooner or later your site will be caught and penalized for breaking SEO guidelines. In particular, avoid links to web spammers and software that auto submits your pages to search engines. 

SEO guidelines – Search Engine Optimization

Create web pages free of hidden texts and links seen only by the search engines. Instead, use search engine marketing strategies without redirects to other sites. Instead of garbage content, search engine optimization promotes useful reader content. Do you like to read the same thing again… read the same thing again… read the same thing again… neither does the search engine. After all, search engines are people too!




This article is attributed to www.plrplr.com

Google Patent Application Seo Highlights

The recent patent application filed by Google details numerous items the search engine uses to rank web pages. The specific application is summarized as:

“A method for scoring a document, comprising: identifying a document; obtaining one or more types of history data associated with the document; and generating a score for the document based on the one or more types of history data.”

The patent application sheds significant light for those pursuing search engine optimization with Google. Patent applications can be difficult to understand, so following are highlights that you should consider for your SEO efforts.

Update Your Site

Updating your site is important when it comes to maximizing your rankings on Google. In addition to the manipulation of keyword density and meta tags, the patent application reveals that Google places significant value on how often your content is updated. The more often you update, the timely and relevant your site will appear to Google. In turn, this leads to higher rankings.

To appease mighty Google, consider the following plan of action:

1. Update pages frequently,

2. Add new pages to your site,

3. Interlink the new pages with others on your site, and

4. Add new pages on a weekly basis instead of all at once.

When Google returns to the site, you want to make sure that there is new content. The high rankings of blog sites are evidence of this approach.

Google’s Looking at Your Domain

In a new twist, Google claims that it analyzes the number of years of domain registration as part of the ranking process. The application suggests that domains that are registered for longer periods of time are given more value because such a commitment shows the site is not a fly-by-night jump page. It is recommended that you extend all domain registrations for as long as possible as part of your search engine optimization efforts. It is difficult to tell how much the registration process impacts the ranking process, but every little bit helps.

Google claims that it also digs deeper into domain names to evaluate the legitimacy of the site. Factors in the evaluation include the web host and the “who is” information. According to the patent application, Google maintains a database of hosts that facilitate spamming of the Google search engine. While such hosts are not detailed in the application, pray to God that you are not using one. You should evaluate your host if your optimization efforts are not producing results.

If your search engine optimization efforts for Google are failing, the patent application may provide answers. Talk about a perfect E-book!



This article is attributed to www.plrplr.com


How To Get The Most Seo And Web Traffic Benefits From Blogging

The best way to get people and search engines (which means more people) to your website is by getting relevant inbound links. If you have some spiffy new gimmick on your website this may be easy as everyone will be linking to you.

However, with a basic, solid web page the process maybe much more difficult and slower. How do you get people to link to you?

The best way is to empty your wallet! Ok, just kidding, but first we will learn how easy that is.

For example there is a pay for blogging service that will cost you at least $5 per blog post (ie: per link) and maybe $25 or more. Now that will eat up your budget, and fast. These paid blog links don’t come with any guarantee. You might get lots of visitors and you might not get any at all.

Pay per click is another great option for spending all your money. This will bring you visitors for sure and you’ll know how much each one costs. That’s it. There is no long term benefit. The ads show for only as long as you pay for them. When your money isn’t on the table, you don’t exist!

You can buy links all over the place and again this may end up costing you a pretty penny, you may or may not get suitable results but when you stop paying the results (good or bad) stop. You gain nothing for the future.

Now blogs are a great way to get visitors and develop a long term return. Blog posts tend to stick around for a long time. The trick here is to get people to blog about your website without forking over a bundle of your hard earned cash.

A great idea is to become a guest blogger. This would be where you write blog posts for other people’s blogs. Read: your links on someone else’s website for free!

This puts you in the drivers seat for a couple of reasons. First you have control over exactly what is said. Secondly, if you do a good job you may have the opportunity to make regular blog posts. That will build an audience on the blogs for your writing and turn into more and higher quality traffic for your website.

The key to being a great guest blogger is to write short (3 to 6 or so paragraph) posts that are interesting, informative, humorous and relevant to the topic of the blog (and your website). Of course they should have a link to your website. Don’t over do the linking. Don’t make it sound like an advertisement or something you just cut and pasted from your website.

A few minutes to compose a couple of well thought out paragraphs could do wonders for your web traffic. Keep looking for guest blogging opportunities and never use the same post for more than one blog. One post could bring a lifetime of traffic.

This may well be your most effective way to developing quality web traffic and enhancing your the SEO for your website(s).


This article is attributed to www.plrplr.com


Google Best Search Engine Optimization Seo Practices Part 2

The second part of this article will guide you through the important steps on how to on-page optimize sites in Google. If you have an exis...